The hard-fought LSU-Ole Miss football game will result in copious amounts of blood, but in a good way.

Terrebonne General Medical Center's Blood Donor Center has kicked off the 13th annual Ron Brooks Blood Drive Challenge, which runs through Nov. 15. This yearly blood drive challenges LSU fans to give the gift of life by donating blood at the center.

Ron Brooks, an avid Ole Miss fan who graduated from Mississippi with a pharmacy degree, founded the drive  13 years ago as a challenge to the LSU fan base to help bring awareness to the importance of blood donation and increase the number of donors.

Brooks, who has donated more than 130 pints of blood himself, including one on the first day of this drive, Sept. 9, called the idea "a natural thing."

"I am an Ole Miss fanatic; I have season tickets to football, baseball and basketball," Brooks said. "It just kind of popped into my head, I'm a blood donor. It's kind of a ministry thing, I believe that you're supposed to meet the needs of people."

Over the past 13 years, the Ron Brooks Blood Drive Challenge has brought over 8,500 donated pints to TGMC’s Blood Donor Center. Each year, Brooks donates $1 to The Foundation for TGMC for each pint of donated. This year’s overall goal is 1,000 pints.

"If you give early, you can give twice," Brooks said. "It's kind of a mini-physical, you get your blood pressure, you get your blood count, you get your hemoglobin and antibodies."

Blood donations are a crucial part of saving lives. Someone needs blood every two seconds. It takes about 40 minutes to donate one pint that can save up to three lives.

The money Brooks donates to the foundation supports healthy-lifestyle-centered programs offered by TGMC.

Each blood donor will receive a commemorative T-shirt and be entered in a drawing to win a football signed by the Manning family and LSU head football coach Ed Orgeron, a $1000 voucher for a trip of their choice, and $1 per pint donated for the foundation. All first-time donors will be entered to win a $100 Visa gift card. All winners will be announced on the last day of the drive, Nov. 15, the day before this year's LSU-Ole Miss game.

For information, call 873-4025 or stop by the Blood Donor Center in TGMC’s Medical Annex, behind the hospital on Belanger Street. Hours of operation are Tuesday, Wednesday and Friday 7:30 a.m. to 3:30 p.m. and Monday and Thursday 7:30 a.m. to 5 p.m., with donations by appointment only after 3:30 p.m. on these days.

-- Staff Writer Scott Yoshonis can be reached at 850-1148 or syoshonis@houmatoday.com. Follow him on Twitter @Foster_Cajun.