CRESTVIEW One Blood, Inc. and Kia Autosport of Pensacola kick off the 2012 "Drive For Life" blood drive this Friday. People who donate blood or platelets Friday at the 2400 S. Ferdon Blvd. blood center in Crestview will receive a free $10 Walmart gift card and a Kia "Roll Up Your Sleeve" t-shirt. The center's hours are 8 a.m. to 6 p.m.

Participants who donate blood through Dec. 31 will automatically be entered into a drawing for a 2012 Kia Soul. Prizes also include a $250 gas card for first place and a $150 gas card for second place. Donate every 56 days to increase your chance to win the car. Eligibility rules for the 2012 Drive for Life drawing are posted at

You are eligible to donate if you are 16 years of age with guardian consent, weigh 110 pounds, present a picture ID and are in good health. For further information about the blood drive or the giveaway, call 473-3853.

For a donor center close to you, visit or call 473-3853.